We build our telemarketing services on technology, personality, and strategy. WestPark Direct develops customized databases for every sales campaign to ensure that our method of dialing achieves the distribution of calls and sales identified in your sales plan. We also develop the databases to eliminate duplicate calls or calls that may conflict with your customer service department. We minimize complaints and maximize sales efficiency with proprietary methods and software that enable us to generate accurate dialing lists. At WestPark, we believe in the value of a good conversation. We train our associates to listen to the customer, engage in educated discussions about your products, respond with respectful persuasion, and know when and how to end a call or close the sale. Knowledge The knowledge that we acquire about your products and sales needs during our on-site market analysis enables us to prepare strategic distributions of calls and meaningful conversations with your customers. We train our sales associates for every campaign and remain in contact with your editorial department to get the news that will help us make the sales. As part of our recruitment process, we train every associate to understand the laws that govern telemarketing and to understand how trends in the industry influence their sales outcomes. Skill Consumers have become more selective about the products that they buy and more careful about the number of unsolicited telephone calls they allow into their homes. This is why WestPark provides a pleasant sales experience. Our sales associates understand the importance of leaving a positive impression, no matter what the sales outcome. Because we equip you with the ability to listen to live calls, you can hear for yourself that our associates achieve the following: begin and end every conversation with courtesy speak clearly, with simple yet appropriate language demonstrate knowledge of your product respond assertively to objections engage in friendly conversations discuss script items articulate close items ask for pre-payments by check or credit card Supervision & Auditing We manage our sales centers with experienced sales associates and accurate data. We monitor the activity of every workstation in the call center and every phone number that is dialed. We also digitally record and archive each sale. We randomly select hundreds of calls each day for review. This enables us to ensure quality during the sales experience and to enhance the skill level of our associates. Our supervisors meet regularly with each sales associate in one-on-one performance reviews. We make the evaluation reports of our employees available to you. Reports Our emphasis on data collection and data analysis enables us to generate meaningful reports every day. We can provide reports for executives in sales, circulation, and editorial departments. We will provide these reports via fax or e-mail at specific time intervals, or we will provide you with up-to-the-minute real-time reports via the World Wide Web, in a secured data environment. Our reports are clear, concise, and easy to understand. Site Map | About WestPark | Market Analysis | Telemarketing Direct Mail | Direct E-mail | Partnership | Employment Meet Us | Contact Us | Home